The planning of supply for fashion products, seasonal products and technologically innovative products presents certain similar challenges. These products are characterized by high demand uncertainty and require responsive supply chains to effectively match supply to demand. F\nther, for such products, it is useful to explicitly model how forecast unce1tainty is expected to reduce in the future as demand information improves. This paper explores this important domain and defines the domain characteristics unambiguously and in a way useful to practitioners. The concept of staging potential of a product is proposed as a new and imp01tant concept. TI1e paper investigates how adoption of this concept may impact industry practice. Finally, the paper describes a few simulation studies lo illustrate how supply chain practitioners may use the concept of staging potential as a guide to decision making.
supply chain management, supply chain planning, responsive supply planning, staging potential, short lifecycle products, innovative products, style goods, fashion products, seasonal products.
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